Rising Manchester United star Kobbie Mainoo has officially joined the ranks of global icons, signing on as the latest global ambassador for Beats by Dre — the world-renowned audio brand known for blending elite sound quality with bold cultural impact.
At just 19 years old, Mainoo is quickly becoming one of the Premier League’s most exciting young talents, and now he adds another milestone to his breakout year with this high-profile endorsement deal. Beats by Dre confirmed the partnership this morning with a slick, cinematic campaign on social media, featuring Mainoo wearing the brand’s signature wireless headphones while reflecting on ambition, identity, and the rhythm of football.
The campaign, titled “Sound of the Future,” is designed to highlight Mainoo’s rapid rise at Old Trafford and his growing influence beyond the pitch. He now joins an elite Beats lineup that includes global superstars like LeBron James, Serena Williams, and fellow footballers such as Kylian Mbappé and Jude Bellingham.
In a brief statement, Mainoo said:
“Music has always been a big part of how I prepare, how I focus. Beats is more than just headphones — it’s culture, it’s energy. I’m proud to be part of that legacy.”
The announcement has been met with excitement across both football and lifestyle circles, as fans see the deal as further recognition of Mainoo’s growing stardom. For Manchester United supporters, it’s yet another sign that their young midfield sensation is not just a local prospect — but a global brand in the making.
With performances on the pitch that have already earned him international call-ups and now off-field recognition through partnerships like this, Kobbie Mainoo is proving he’s not just the future of Manchester United — he’s the future of football culture.